Penfolds <|> Real Art

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About

Real Art is a creative agency that gets our clients noticed through never-before-seen campaigns that instill a sense of wonder.

We specialize in branding, content, and experiential campaigns, and because we do writing, video production, programming, and fabrication in-house, we can ensure our ideas always maintain that initial creative spark.

Founded in 1985, we are proudly independent and Ohio based.

Careers

We’re always looking for makers, thinkers, and hackers to join our team. If you’re a dreamer with special skills in concepting, design, technology, digital, or fabrication, send us a message.

Building Wonder

Real Art combines the NEVER-BEFORE-SEEN with the WHY-DIDN’T-I-THINK-OF-THAT. Blending art and invention, we get people to discover and remember you.

Featured Clients

Uncovering Secrets

SHINING LIGHT ON A WINEMAKER’S LEGACY

When tapped to convey the incredible story of Max Schubert at winemaker Penfolds’ annual showcase, we let guests dive into the past. Taking inspiration from the story of Max’s covert winemaking, we recreated his workspace, covering the entire right side of the room in a projection of wine barrels. Guests could grab an infrared flashlight and train it on the wall to reveal images, facts, and quotes from the secret period “hidden” behind each barrel.