Diving Deep into the Technology Behind the Jooce


When ooVoo approached Real Art to devise a way to showcase ooVoo’s Intelligent Video capabilities at the Cannes Lions International Festival of Creativity, we jumped at the chance to experiment with ooVoo technology in a new way.

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Print Designer Learns to Code


Let me make this clear from the start: I am no expert when it comes to coding. I barely know the difference between ActionScript and C++ and couldn’t pick out the syntax for PHP from a lineup. I’m a print designer, which, in the Real Art world, is as far away from having to know how to code as you can get.

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Motion Graphics

Making The ‘FlyRig’

On the evening of Saturday November 2nd, the lights went out in the University of Dayton Arena. For a moment, thousands of basketball fans were plunged into darkness. Then the monitors above them blazed to life with a pre-game hype video like none other.

To create this unique footage, Real Art designed a mammoth, 16-foot-long steel camera arm spinning a full 360° rotation. And we bolted it directly to the structure of our development lab. Only a team made of ambitious cinematographers and ingenious industrial designers could engineer a set-up this insane.

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Meet Our TubeSat


The TubeSat is a lightweight, inexpensive personal satellite designed by Interorbital Systems. Its design enables a degree of modification so that users can personalize the functionality of their satellite before it is launched into low earth orbit (LEO) onboard Interorbital’s Neptune Modular Series rockets. This one is ours.

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Get Shamrocked

Shamrocked from Real Art on Vimeo.

We’re getting ready for St Paddy’s 2013 with intensive training. Last year, we built a bar/tech mashup called Shamrocked, and this time around, we’ve mastered the game. The four leaf bundle of sensors, electroluminescent wires, and an Arduino gives you a sequence to follow, and if you get it wrong, it’s time to drink. It’s like a game of Simon that ends up giving you double vision.

Best o’ luck, Shamrockers!

Shamrocked: It's like a game of Simon that ends up giving you double vision.

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