News Blog - The Real Art news blog delivers everything you ever wanted to know about our projects and people. Plus up-to-the-minute announcements, accolades and anything fun that’s worth a mention.

News Blog - The Real Art news blog delivers everything you ever wanted to know about our projects and people. Plus up-to-the-minute announcements, accolades and anything fun that’s worth a mention.

Case Study

Premier Health: A Motion Graphics Introduction to MyChart e-Visits

We created a motion graphics video to introduce a new service in a fun and relatable way for Premier Health.

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Read and Reflect

8 Reasons Your Website Isn’t Converting

If your website is struggling to reach conversion goals – or if you just want to impress your boss with better numbers – consider these eight obstacles that could be standing between you and user conversions.

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Inspiration

Absolutely Curious

“The inherently curious are the smartest cats herethey are studying and learning all the time.” – Real Art Manifesto

A cornerstone of the Real Art ethos is building wonder. “How can we possibly continue to produce such awesome projects for such amazing clients?” you ask. We simply stay true to our core valuesknown as the 12 Absolutes. The first of these 12 Absolutes is Dream Big, which we put
on full display in the First Street window of our Dayton office. However, this was merely one in a series of twelve that illustrates what keeps us Real Arters pushing the envelope, project after project. Next up: Be Curious.

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Read and Reflect

How to Deliver Your Brand Promise in the 7-stage Customer Journey

After five years of planning, late nights, alpha and beta releases, Mynd (fictitious company) was ready to go to market with its project management software. Feeling that all of the bases were covered, Mynd developed a strong brand identity: a modern logo, solid mission and vision, and a brand promise to deliver a premier product and user experience.

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