The Real Art team took home 7 heads (gold) this past weekend at the annual Hermes Awards hosted by the American Advertising Federation–Dayton. We also took home 10 silver, 8 bronze, 2 Judge’s Choice Awards, and Best in Show. Big thanks to our clients who gave us the incredible opportunities and supported great work.Read more
Real Art teamed up with Converse to help celebrate Shoe Palace’s 25th Anniversary. To commemorate their first store on Bascom in San Jose, we turned back the clock to their beginning—to the era of old school hip-hop. The majority of our audience was too young to have experienced this era the first time around, so we decided to re-create it and invited our attendees to step into 1993.Read more
Real Art partnered with Royal Enfield for the global launch of their 650 Twin motorcycles, the Continental GT and the Interceptor. Over 250 journalists from all over the world were invited to Santa Cruz, CA to participate in two days of organized rides on the Pacific Coast Highway and through the Red Wood Basin State Park, plus they could attend numerous informational and technical sessions.Read more
Celebrating 150 years
In honor of the franchise’s 150th anniversary, the Cincinnati Reds remodeled their Hall of Fame museum. As the only team in the MLB to have a museum attached to the stadium, we took this opportunity to bring history to life through interactive digital experiences. We created memorable digital exhibits that engage the senses and intrigue crowds of any age.
The physical collection of every Reds baseball card in history (over 7,000 baseball cards) makes up it’s own corner of the museum. The Digital Baseball Card Archive is installed beside the collection, allowing Reds fans to quickly browse, sort, and filter the entire collection, or search for a specific card.Read more