Dayton, Ohio 45402
Real Art partnered with Royal Enfield for the global launch of their 650 Twin motorcycles—the Continental GT and the Interceptor. Over 250 journalists were invited to Santa Cruz, CA to participate in technical sessions, plus two days of organized rides on the Pacific Coast Highway and through Red Wood Basin State Park. Real Art managed, coordinated, and designed the event, including transforming the Dream Inn into an exclusive showroom, created custom swag and maps, and hosted a live motorcycle reveal on the beach broadcast to a global audience.